Generate QR code
Open Access
Subscription Access
Theoretical and methodological aspects of digital platform operation
https://doi.org/10.34020/2073-6495-2026-1-181-192
Abstract
This article provides an integrated description of the economic category “digital platform”, reflecting various levels of economic relations. At the essential level, digital platforms represent an emerging new economic order – the digital economy. In terms of their manifestations, digital platforms act as both a business model and innovative market mechanisms. The paper proposes that the emergence of a platform economy and the resulting increases in economic activity, efficiency, and the creation of new markets contribute to the country’s overall economic growth and the development of the socioeconomic system. The article focuses on digital platform markets and the specific features of their functioning. It is noted that the development of the platform economy requires effective antitrust regulation.
About the Authors
S. A. Filatov
Novosibirsk State University of Economics and Management
Russian Federation
Russian Federation
Filatov Sergey A. – Doctor of Economic Sciences, Associate Professor, Professor of the Department of Economic Theory
Novosibirsk
N. G. Sukhorukova
Novosibirsk State University of Economics and Management
Russian Federation
Russian Federation
Sukhorukova Natalia G. – Candidate of Sociological Sciences, Associate Professor of the Department of Sociology
Novosibirsk
References
1. Platformennaya ekonomika v Rossii: potencial razvitiya: analiticheskij doklad [Platform Economy in Russia: Development Potential: Analytical Report]. Pod red. L.M. Gohberga, B.M. Glazkova, P.B. Rudnika, G.I. Abdrahmanovoj. Moscow: ISIEZ VShE, 2023. 72 p.
2. Zhevnyak O.V. Cifrovaya platforma kak tekhniko tekhnologicheskij fenomen i ego pravovoe znachenie [Digital Platform as a Technical and Technological Phenomenon and Its Legal Significance], Vestnik Permskogo universiteta. Yuridicheskie nauki [Bulletin of Perm University. Legal Sciences], 2024, no. 4 (66), pp. 541–561.
3. Isaeva A.E. Cifrovaya platforma kak odna iz dominantnyh biznes modelej cifrovoj ekonomiki [Digital platform as one of the dominant business models of the digital economy], Gosudarstvennoe upravlenie. Elektronnyj vestnik [Public administration. Electronic bulletin], 2022, no. 91, pp. 3–36.
4. Pozhidaev R.G. Osobennosti biznes-modelej cifrovyh platform [Features of business models of digital platforms], Vestnik Voronezhskogo gosudarstvennogo universiteta. Seriya: Ekonomika i upravlenie [Bulletin of Voronezh State University. Series: Economics and Management], 2022, no. 4, pp. 52–63.
5. Glaz’ev S.Yu. Tekhnologicheskij uklad kak makroekonomicheskij kontur [Technological structure as a macroeconomic contour], Ekonomika i matematicheskie metody [Economics and mathematical methods], 1986, no. 5, pp. 793–804.
6. Shumpeter J.A. Biznes-cikly: Teoreticheskij, istoricheskij, statisticheskij analiz kapitalisticheskogo processa [Business cycles: Theoretical, historical, and statistical analysis of the capitalist process]. Per. s angl. M.: Ekonomika, 2008. 760 p.
7. Glaz’ev S.Yu. Rozhdaetsya novyj tekhnologicheskij uklad [A New Technological Order is Being Born], Izborskij klub [Izborsky Club], 2025, 23 apr. Available at: https://izborsk-club.ru/10312 (date of access: 06.01.2026).
8. Promyshlennye platformy i ekosistemy: monografiya [Industrial Platforms and Ecosystems: Monograph]. Pod redakciej V.V. Akberdinoj. Ekaterinburg: Institut ekonomiki UrO RAN, 2024. 278 p.
9. Sinyavskaya O.V. Platformennaya zanyatost’: dinamika razvitiya i social’no-ekonomicheskie effekty: doklad Instituta social’noj politiki NIU VShE [Platform Employment: Development Dynamics and Socioeconomic Effects: Report of the Institute for Social Policy, National Research University Higher School of Economics]. Moscow: Izd. dom NIU VShE, 2024. 48 p.
10. RBK. Kak cifrovye platformy menyayut ekonomiku [RBC. How Digital Platforms Are Changing the Economy], RBK Industriya [RBC Industry], 2025, 4 iyunya. Available at: https://www.rbc.ru/industries/news/68407d3c9a7947268f72e7f6 (date of access: 27.12.2025).
11. Measuring the Digital Economy: Advertising, Content, Commerce, and Innovation, 2025. New York: Interactive Advertising Bureau. 30 Apr. 2025. Available at: https://www.iab.com/wp-content/uploads/2025/04/Measuring-the-Digital-Economy_April_29.pdf (date of access: 03.01.2026).
12. China’s digital economy to exceed 10 % of GDP by year-end. Available at: [https://www.chinadailyhk.com/hk/article/612084] (date of access: 03.01.2026).
13. Estimation and Measurement of India’s Digital Economy. New Delhi: Ministry of Electronics and Information Technology, Government of India. 2025. Available at: https://www.icrier.org/publications/estimation-and-measurement-of-indias-digital-economy/ (date of access: 03.01.2026).
14. V Rossii oborot tovarov i uslug cherez cifrovye platformy dostig 5,5 % VVP: novostnaya stat’ya [In Russia, the turnover of goods and services through digital platforms reached 5,5 % of GDP: news article]. TASS. 11.11.2025. Available at: https://tass.ru/ekonomika/25593869 (date of access: 03.01.2026).
15. Rossiya – mirovoj lider po tempam rosta elektronnoj kommercii: novostnaya stat’ya [Russia is the world leader in e-commerce growth: news article]. Minekonomrazvitiya RF. Economy.gov.ru. 25.09.2025. Available at: https://economy.gov.ru/material/news/maksim_reshetnikov_rossiya_mirovoy_lider_po_tempam_rosta_elektronnoy_kommercii.html (date of access: 03.01.2026).
16. Koncepciya obshchego regulirovaniya deyatel’nosti grupp kompanij, razvivayushchih razlichnye cifrovye servisy na baze odnoj «Ekosistemy» [Concept of General Regulation of the Activities of Groups of Companies Developing Various Digital Services Based on a Single “Ecosystem”]. Ministerstvo ekonomicheskogo razvitiya Rossijskoj Federacii. 2021. Available at: https://economy.gov.ru/material/file/cb29a7d08290120645a871be41599850/koncepciya_21052021.pdf (date of access: 28.12.2025).
17. Rochet J.-C., Tirole J. Platform Competition in Two-Sided Markets, Journal of the European Economic Association. 2003. Vol. 1, no. 4. P. 990–1029.
18. Parker G.G., Van Alstyne M.W., Choudary S.P. Platform Revolution: How Networked Markets Are Transforming the Economy. New York : W.W. Norton & Company, 2016. 352 p.
19. Federal’nyj zakon ot 31 iyulya 2025 g. № 289-FZ «Ob otdel’nyh voprosah regulirovaniya platformennoj ekonomiki v Rossijskoj Federacii» [Federal Law of July 31, 2025 No. 289-FZ “On Certain Issues of Regulating the Platform Economy in the Russian Federation”]. Available at: https://www.consultant.ru/law/hotdocs/90272.html (date of access: 06.01.2026).
20. Kuz’minov Ya.I., Kruchinskaya E.V., Koshel’ A.S., Akindinova N.V. Vklad cifrovyh platform v razvitie rossijskoj ekonomiki: modelirovanie effektov regulirovaniya [The Contribution of Digital Platforms to the Development of the Russian Economy: Modeling Regulatory Effects], Voprosy ekonomiki [Economic Issues], 2025, no. 7, pp. 5–24.
Review
For citations:
Filatov S.A., Sukhorukova N.G. Theoretical and methodological aspects of digital platform operation. Vestnik NSUEM. 2026;(1):181-192. (In Russ.) https://doi.org/10.34020/2073-6495-2026-1-181-192
Email this article 
