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Methodology for evaluating retail services to the public in the context of digitalization

https://doi.org/10.34020/2073-6495-2026-2-150-168

Abstract

In the context of the active development of the digital retail sector and the involvement of digital retail facilities in retail services, the indicators used in practice to assess the state of retail trade are losing their socio-economic significance. In the article, the author presents a methodological approach to the assessment of retail services, based on the application of the principles and methods of calculating the integral indicator of retail services, taking into account the relationship between the indicators of traditional and digital retail segments.

About the Author

L. S. Klimchenia
Belarus State Economic University
Belarus

Klimchenia Ludmila S. - Candidate of Economic Sciences, Associate Professor, Doctoral Candidate, Department of Commercial Activity and Real Estate Market

Minsk



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Review

For citations:


Klimchenia L.S. Methodology for evaluating retail services to the public in the context of digitalization. Vestnik NSUEM. 2026;(2):150-168. (In Russ.) https://doi.org/10.34020/2073-6495-2026-2-150-168



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