CONSUMERS AND MANUFACTURERS ANALYSIS OF «MOBILE HEALTH» PRODUCTS
Abstract
The «Mobile health» direction combining both healthcare and mobile devices is consid- ered. The consumers analysis of the «Mobile health» products and services is carried out. Key requirements to the «Mobile health» products and service providers are formulated. «Infor- mation Seekers» consumer segment is analyzed. The results of the IBM Institute for Business Value survey of users of home medical devices are presented. Examples of successful «Mobile health» products are described.
About the Authors
A. A. Denisov
Novosibirsk State University of Economics and Management
Russian Federation
PhD in computer science, Associate Professor, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
Russian Federation
PhD in computer science, Associate Professor, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
S. N. Tereshchenko
Novosibirsk State University of Economics and Management
Russian Federation
PhD in computer science, Associate Professor, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
Russian Federation
PhD in computer science, Associate Professor, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
Yu. N. Tereschenko
Novosibirsk State University of Economics and Management
Russian Federation
Post-graduate, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
Russian Federation
Post-graduate, Department of Applied Information Technology, Novosibirsk State University of Economics and Management, Novosibirsk, Russia
References
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3. Overview of Fitbit products. URL: http://www.fitbit.com/product
4. Report IBM Institute for Business Value The future of connected health device. URL: http://public.dhe.ibm.com/common/ssi/ecm/en/gbe03398usen/GBE03398USEN.PDF
5. Report Parks Associates. URL: http://www.parksassociates.com/report/mobile-services--global-outlook
6. Report research2guidance. URL: http://www.research2guidance.com/500m-people-will-be-using-healthcare-mobile-applications-in-2015
7. Report United Nation Foundation and Vodafone Foundation. URL: http://www.vitalwaveconsulting.com/pdf/mHealth.pdf
Review
For citations:
Denisov A.A., Tereshchenko S.N., Tereschenko Yu.N. CONSUMERS AND MANUFACTURERS ANALYSIS OF «MOBILE HEALTH» PRODUCTS. Vestnik NSUEM. 2012;(2):26-32. (In Russ.)
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