DIRECT MARKETING SERVICE MARKET: STATE, FEATURES

Vestnik NSUEM
Vestnik NGUÈU

ISSN 2073-6495 (Print)

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Saliy V.V., Andreeva N.N., Tatarenko V.I. DIRECT MARKETING SERVICE MARKET: STATE, FEATURES. Vestnik NSUEM. 2012;(2):226-232. (In Russ.)

ISSN 2073-6495 (Print)

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About the Authors

V. V. Saliy
Siberian University of Consumer Cooperation
Russian Federation

Doctor of Economics, Professor, Head of the Department of Marketing and Advertising, Siberian University of Consumer Cooperation, Novosibirsk, Russia

N. N. Andreeva
Siberian University of Consumer Cooperation
Russian Federation

Post-graduate, Department of Marketing and Advertising, Siberian University of Consumer Cooperation, Novosibirsk, Russia

V. I. Tatarenko
Siberian State Geodesic Academy
Russian Federation

Doctor of Economics, Professor, Head of the Chair of Life Safety, Siberian State Geodesic Academy, Novosibirsk, Russia

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