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HARMONIZATION OF PRODUCTION AND MARKETING ACTIVITIES OF COAL COMPANY

Abstract

The technique of harmonization of production and marketing activities of the coal company is developed. The application of the technique in practice provides: reasonable formation of plan numbers of functioning of production and technological processes depending on volume and structure of market demand; optimization of costs of production and product sales; increase of profitability of production and sale; optimization of indicators of purchasing activity and reduction of stocks; implementation of contractual obligations to consumers of coal production; increase of competitiveness of the company and positive business reputation.

About the Authors

A. I. Nifontov
Siberian State Industrial University
Russian Federation
Nifontov Albert I., Candidate of Technical Sciences, Professor, Department of Corporate Economy and Personnel Management


Yu. P. Kushnerov
Siberian State Industrial University
Russian Federation
Kushnerov Yuriy P., Doctor of Economics, Professor, Department of Corporate Economy and Personnel Management


O. P. Chernikova
Siberian State Industrial University
Russian Federation
Chernikova Oksana P., PhD in Economics, Associate Professor ent


References

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Review

For citations:


Nifontov A.I., Kushnerov Yu.P., Chernikova O.P. HARMONIZATION OF PRODUCTION AND MARKETING ACTIVITIES OF COAL COMPANY. Vestnik NSUEM. 2016;(2):226-234. (In Russ.)



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ISSN 2073-6495 (Print)